3.1 Phillip Lim Deploys BlueCherry for International Growth

8/19/2014
3.1 Phillip Lim has chosen the CGS BlueCherry Enterprise Suite to support the domestic and international growth of its business and the development of new sales channels.

BlueCherry ERP (Enterprise Resource Planning) will help 3.1 Phillip Lim to achieve improved business and supply chain integration while providing state-of-the-industry reporting and real-time analytics. Additionally, BlueCherry PLM (Product Lifecycle Management) will allow the fashion house to speed new products to market while improving visibility and collaboration with global and domestic business partners.

According to Wen Zhou, CEO and President of 3.1 Phillip Lim, "With our business rapidly expanding into new international and domestic markets, we knew it was necessary to find a fashion-focused solution that could support our growth while providing the visibility and accuracy we needed, we knew Blue Cherry would be an ideal fit for our business."

As a platform for future growth, BlueCherry will also provide 3.1 Phillip Lim with extensive planning tools and improved customer satisfaction as a result of the enhanced visibility and merchandise planning.
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