A.C. Moore Puts Etsy on Notice
A.C. Moore has launched A.C. Moore Marketplace, a handmade marketplace for artists and makers, as it attempts to enter the handcrafted market dominated by the likes of Etsy.
Powered by Zibbet, the A.C. Moore Marketplace establishes a new connection between A.C. Moore and creative entrepreneurs, helping them sell their handmade creations worldwide.
"The launch of A.C. Moore Marketplace continues A.C. Moore's legacy of delivering innovative products, quality materials, and an unmatched brand experience to creative consumers," said A.C. Moore president and CEO Anthony Piperno. "This new endeavor represents A.C. Moore's continued growth as a leader in the arts and crafts retail space, delivering a dynamic platform that empowers a global community of creative entrepreneurs."
Shops within the A.C. Moore Marketplace can be fully personalized with unique branding, featured products and customized ordering. The Sydney, Australia-based Zibbet works to simplify order management and fulfillment across multiple sales channels, offering sellers the benefit of enhanced exposure while simultaneously managing listings, inventory and orders from a central location, allowing creative entrepreneurs more time to produce the crafts they love.
"We're delighted to partner with A.C. Moore as we expand upon the number of exclusive sales channels available to creative entrepreneurs on our platform," said Zibbet founder Jonathan Peacock. "This is groundbreaking and unique, but what I'm most excited about is the tremendous value we can bring to every moment in a seller's journey, from buying craft supplies, right through to selling what they've made."
Since opening for sellers to set up their shops, the A.C. Moore Marketplace has listed more than 3,000 shopfronts with 75,000 products available for sale. With no item listing fees or commissions on sales, all revenues generated by the A.C. Moore Marketplace are funneled directly to sellers, apart from a flat-rate $10 per month to activate two selling channels on the Zibbet platform.
The launch of A.C. Moore Marketplace marks two years of widespread channel expansion for the omni-retailer, which includes 15 new brick-and-mortar locations across the U.S., the introduction of "A.C Moore Essentials" small-format concept stores, and the activation of e-commerce on acmoore.com.