Analytics Sharpens Customer Portraits

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White Paper

Analytics Sharpens Customer Portraits
06/10/2013

New data sources, including location-based and social, bring greater clarity to retailers' view of shoppers. Used with BI and analytics solutions, these tools can help predict shoppers' behavior and what messaging they will respond to. Download this Technology Solutions Guide to discover how retailers can use these insights to more fully engage customers for the long term.
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