Big Data

Jason Gowans has joined Levi Strauss & Co. as the company’s first chief digital officer, marking the next move in the company’s bid to elevate its digital commerce strategy.  

While digital twin technology has been implemented in the retail industry for years, many CPG and retail brands are just now beginning to understand the true potential, unlocking their transformative ability to leverage data in new ways.

What does 2023 hold for us? Expert consultants, analysts, and vendors from across the retail industry shed light on what retail can expect in this new year.

Join us on May 3-5 to celebrate 10 years’ worth of high-value education and networking; can’t-miss, expert-packed sessions; and plenty of opportunities to toast the enormous achievements across both the retail and consumer goods industries over the past several years.

Protecting a merchant’s ability to run the business includes protecting everything on the store network, from customer loyalty data, back-office payroll, inventory management systems, media players, ATM machines, and lottery kiosks. Learn more.

David’s Bridal has been revamping its loyalty program over the past year, and now the company has expanded its offerings to target high school-aged students with the launch of Diamond Prom.

The brand has launched several initiatives focusing on data to increase targeted personalization, get products to consumers faster (without sacrificing freshness), and grow its retail media business with improved insights.

Location-based marketing is key to allowing retailers to build hyper-personalized campaigns. But how can retailers get started? Learn here.

Technology impacts facilities management in a few key areas. Learn more.

Traditional supply chains don’t provide the visibility needed to plan for marketplace disruptions. These five processes boost supply chain modernization by enabling data insights and end-to-end visibility.

This year, in particular, inflation and changing consumer behavior are making the holiday retail season even more unpredictable than usual. With no crystal ball, retailers need to adapt quickly so they can maximize peak season sales.

While digital media and data analysis work hand-in-glove, CG marketers continue to experience difficulty in "influencing up." Learn why and what to do about it.