Browzwear Expands Executive Team

11/2/2015
Browzwear announce a major expansion of sales, support and services at its North America headquarters. The U.S. market is rapidly discovering the potential of 3D fashion technology and Browzwear is looking forward to helping both its long-term and new customers transform the way they design, manufacture and market their products.

The new operation will be led by Browzwear’s co-founder Sharon Lim, a veteran in 3D digitization of the apparel workflow. Lim has been working in the fashion industry for nearly two decades and established Browzwear's professional services teams in Europe and Asia. She has worked closely with many leading retailers to implement an end-to-end digital product lifecycle for over 13 years.  With her guidance, our Browzwear's customers can manage change and ensure a smooth transition to 3D.

Lim will be joined by Lenny Weiss, vice president of sales, and Cara Babcock, field application & product support manager. Weiss joins the company from Gerber Technology, where he was head of sales for YuniquePLM. During his career selling digital manufacturing solutions to the apparel industry, he gained an in-depth understanding of the product life cycle and came to believe in the  importance of 3D for realizing an end-to-end digital solution. His experience will be a tremendous asset to Browzwear's customers.

Babcokc joins the company after nearly a decade at Nike, where she served as a technical developer and 3D lead. At Nike she used 3D technology for product creation enhancement in her roles as both a technical developer and 3D lead, so she is ready to collaborate with our customers to understand their requirements. Babcock will be working with Lim to replicate the success of our professional services teams in Europe and Asia so that North American customers can also hit the ground running.

After a year and a half at Browzwear, Darioush Nikpour is leaving his position as vice president of business development to move to digital supply chain in the industry. 

In addition, Browzwear is committed to its growing network of technology partners in the United States and to its strategy of opening up its platform to other members of the fashion ecosystem. Together, Browzwear and its partners can provide greater value to customers and enable them to fully implement a 3D digital product lifecycle.

Over the next few weeks, Browzwear will be following up with posts from these new executives.
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