Build-A-Bear Enhances Customer Experience

Discover a true "big story" in retail. Build-A-Bear Workshop uses in-store data capture to improve a customer's experience and make each visit seamless.

Dave Finnegan, chief interactive and information officer for Build-A-Bear will discuss the retailer's reimagined, interactive stores at the 2013 Retail Technology Conference. In the closing keynote presentation on Friday, April 12 learn about the new ways that retailers can support and enhance each customer's in-store experience by capturing personalized data throughout a customer's visit.  
The seventh annual Retail Technology Conference will be held April 10 – 12, 2013 at the Omni ChampionsGate in Orlando, Florida. RTC allows retailers and vendors to take part in peer-to-peer exchanges, interactive Masters Workshops, and relationship building. For more information, please download the Attendee Brochure at:
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