Burlington Coat Factory Selects QuantiSense's Retail Specific Business Intelligence and Data Warehousing Application


Atlanta, GA, April 15, 2008 - QuantiSense today announced that Burlington Coat Factory Warehouse Corporation has selected QuantiSense for its business intelligence (BI) and data warehousing solution and has begun implementation within its merchandising operations. 

With almost 400 stores nationwide and aggressive growth plans, Burlington embarked on a BI and data warehousing initiative in order to gain more merchandising insight, further streamline its reporting process, and continue to improve the quality and timeliness of its analytics.  Burlington Coat Factory operates a complex merchandising mix that includes more than 10 million SKUs and multiple divisions, ranging from apparel and footwear to baby furniture and home decor.  The company sought a BI solution that would put analytics and reporting in the hands of business users, allowing them to quickly access critical business information.

Burlington Coat Factory evaluated 13 vendors and chose QuantiSense based on the company's exclusive focus on the retail industry, the use of industry standard hardware and software components, the ability for QuantiSense to handle the complexities of retail, and the ability for the QuantiSense software to be quickly implemented.

"Businesses today can't afford to wait 18 months to implement a solution," said Brad Friedman, Senior Vice President of Information Services, Burlington Coat Factory.  "QuantiSense showed extraordinary responsiveness to our needs and quickly rose to the top in our evaluation process."

QuantiSense software provides the retail-ready, online analytical tools that will help Burlington continue to improve its merchandising analytics. QuantiSense will enable Burlington Coat Factory to improve the consistency and timeliness of its data through role-based dashboards, exception reporting that pinpoints problems and opportunities, and QuantiSense Playbooks, which capture retail best practices and guide users to take immediate action to improve their business.  QuantiSense will source data from Burlington's homegrown systems as well as NSB for planning.

The QuantiSense application provides both IT and business benefits to Burlington Coat Factory, including:

  • Strong merchandising analytics: The QuantiSense application will give Burlington Coat Factory the merchandising analytics it requires, out of the box.  "QuantiSense has a very thorough understanding of merchandising," said Tara Newhall, Vice President of Merchandise Planning Operations, Burlington Coat Factory.  
  • Elimination of manual reporting tools:  Through dashboards, exception reporting and Playbooks, QuantiSense software will eliminate the need for Excel spreadsheets and manual aggregation of data for reports.  The QuantiSense application will allow Burlington's users to "work how they think," with stream of consciousness navigation and drill-down capabilities. 
  • Fast implementation.  Burlington Coat Factory closely evaluated the underlying technology of the QuantiSense application -everything from installing the software to the ETL (Extract, Transform and Load) processes - in order to determine the resources that would be required for implementation.

    "We evaluated the overall level of effort required by both the vendor of choice and our internal resources to get the decision support application up and running," Friedman said.  "QuantiSense will bring us a fast time to market in business intelligence." 

"Burlington Coat Factory is one of the top 200 retailers in the world and has a highly respected IT organization.  The company's commitment to business intelligence further validates the fact that BI is a critical technology for retail," said Jeff Buck, CEO, QuantiSense.  "Brad's team put QuantiSense through a very rigorous selection process, and we're proud that Burlington selected QuantiSense."

About QuantiSense

QuantiSense is the leading provider of business intelligence and data warehousing applications exclusively for specialty retailers. Customers include Casual Male Retail Group, FAO Schwarz, Guitar Center, Hallmark Cards, Pacific Sunwear, Reitmans, Restoration Hardware and Spencer's. Implemented in 100 days, the QuantiSense application features a best-practices retail data warehouse, and ETL designed to integrate quickly with retail source systems and any database platform. Users conduct analysis using QuantiSense's packaged analytics, reports, and role-based dashboards tailored for executives, buyers, planners, allocators, and additional roles throughout the retail enterprise.

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