Floor-to-ceiling Arctic landscapes are displayed through digital content, real snow and a temperature that goes as low as -20 degrees Celsius.
As shoppers enter the store they step through a two-story glacier façade and once inside walk through the crevasse where they hear the sound of ice cracking beneath their feet. Inside the "Elements Room" 60-foot wide curved displays project 4K content, putting shoppers in the heart of nature and on a journey through sweeping landscapes, which change seasonally.
While the store, located in CF Sherway Gardens, in Toronto, Canada, doesn’t carry inventory, shoppers can experience the retailer’s apparel goods through digital content, interactive product displays, and the next generation of its Cold Room. It offers appointment-based service, available in-store upon request, and customers can purchase the full assortment of Canada Goose products online and in most cases have orders delivered to doorsteps the same day.