Canadian Tire Mobile App Offers Deeper Product Info via Barcode Scanning

11/30/2010
Canadian Tire, one of Canada's most shopped general retailers with 482 stores, has launched a mobile application that lets smartphone users scan product barcodes to access deep product information and more.

The free app for iPhone, BlackBerry and Android smartphones provides information including price, reviews and availability when customers scan product barcodes in the store. Users can also locate the nearest Canadian Tire store based on their current location, search for products on the retailer's website and browse the Canadian Tire flyer on their smartphones.

"Canadians are embracing technology as part of their daily lives and want instant access to information, whenever they need it, wherever they are," said Rob Shields, senior vice president of marketing at Canadian Tire. "Especially during the holiday season, customers will appreciate our free mobile app that will make all holiday shopping easier and stress-free."

The app was developed by Simply Good Technologies and it combines image capture and upload capabilities as well as GPS location mapping.
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