Online orders from Chico’s FAS’s fashion brands — Chico's, White House Black Market and Soma — can now be delivered to homes in as little as two hours.
The new delivery option is made possible by delivery service provider Walmart GoLocal and has launched in Chicago, Il, and Fort Myers, FL, with plans to expand to other markets in 2022.
Walmart GoLocal is a white-label delivery as a service offering that allows businesses to grow using Walmart’s delivery capabilities and nationwide coverage at competitive pricing. It is an important part of Walmart’s overall strategy, which includes diversifying its revenue streams and profit pools with initiatives like Walmart Connect, Walmart Fulfillment Services and technology commercialization.
“Getting our customer what she wants, when she wants it, is another step in our ‘digital first’ customer centricity transformation,” said Molly Langenstein, CEO, Chico’s FAS. “Whether delivering a last-minute black dress, pair of pajamas or a new pair of jeans, partnering with Walmart GoLocal offers a convenient delivery option and yet another way we’re able to deliver on our promise of bringing women confidence and joy.”
Chico’s FAS provide’s clothing, shoes and accessories, intimate apparel and expert styling in their brick-and-mortar boutiques, digital online boutiques and through Style Connect, the company's proprietary digital styling tool that enables customers to shop wherever, whenever and however they prefer. Walmart GoLocal adds to Chico’s FAS broad delivery capabilities by allowing Chico’s FAS brands to expand beyond current ship-to-home offerings for customers in select markets.
“We’re excited to work with Chico’s FAS, Walmart GoLocal’s first fashion client, to bring added convenience to the lives of families in communities of all sizes across the country,” said Tom Ward, senior vice president of last mile, Walmart U.S. “Whether they’re shopping for something new for their closets or for their weekly grocery haul, we know customers everywhere are starved for time and hungry for convenience. The beauty of Walmart GoLocal is our ability to customize the service to businesses of all sizes and offerings and give shoppers time back, no matter what they’re looking for.”
Walmart GoLocal has already established a number of contractual agreements with national and enterprise retail clients, such as The Home Depot and Sam’s Club, and is currently accepting select new merchant partners at walmart.com/GoLocal.