Consumernomics—The plan is there is no plan

This is the era where consumers control the economics of the industry as never before. Consumers lead the way; brand owners, retailers, distributors, manufacturers have to keep up. The winning business models build in ways to enhance consumer intimacy. This White Papers – authored by Bob McKee, Infor, Industry Strategy Director where he will share insights into how the opportunities are bigger than ever before, but so are the risks.

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