'Consumers Have Spoken Through the Pandemic': Critical Retail Tech Investments Separating Winners from Laggards
The rise in contactless fulfillment is nothing new to any retailer that’s sold, well, anything in the last six months. But while taping a paper sign to your door might have cut it during the early days of the pandemic, shoppers are getting savvier and more demanding, and retailers need to follow suit.
In “Evolving Shopper Trends: Where Do We Go From Here?,” a webinar hosted by RIS News and presented in partnership with Arm Treasure Data, we dug into the retailers that are currently triumphing during the health crisis. Crucially, this group comprises the sellers leveraging tech and first-party data to go beyond the stage of “keeping the lights on” and into converting their influx of new shoppers into loyal customers.
An edited transcript with the slides, including new research data, are below.