Customer Engagement

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Customer Engagement

A collection of news, articles and other featured content about customer engagement, including a look at the in store experience, customer experience, customer service, personalization in retail, loyalty programs, and more.

Amazon, Home Depot, Nike Named Top Retailers On 2020 Loyalty Leaders List

Loyalty is an area where the retail industry is surpassing other industries. The retail category leads the 2020 Loyalty Leaders List, accounting for 19% of the Top 100 brands customers evaluated. Find out which retailers join Amazon, The Home Depot, and Nike on the 24th annual ranking.

Salesforce Releases Digital 360 to Personalize Customer Experiences

Salesforce’s new Digital 360 platform combines its Marketing Cloud, Commerce Cloud and Experience Cloud solutions into a single source of truth for personalizing customer experiences.

For the third year in a row, RIS has been honored for its B2B website risnews.com in the prestigious Eddie & Ozzie Awards, which celebrate editorial and design excellence in print and online publishing.

RIS takes a deep dive into the current and future states of resale, rental and subscription/membership models and how they are revolutionizing retail in 2020 and beyond.

Whether a national chain or a mom-and-pop, all retailers were plunged into a new operating model at the onset of COVID-19. In this case study, we explored how two different grocers modernized their route to market and their digital storefronts in order to successfully serve customers during the health crisis.

Lowe's is adding pickup lockers at all of its U.S. stores. Learn more about the BOPIS tech and how it will improve the customer experience this holiday season.

Supermarket retailer Hy-Vee has opened its first DSW Designer Shoe Warehouse shop-in-shops featuring pickup lockers, digital showroom walls, and more. Get the details.

Given the sharp uptick in sales, it’s no surprise that those in the adult beverage category are also experiencing a surge in brand engagement. Here are four notable consumer trends that are important for beverage retailers to watch.

“We are learning a tremendous amount about our own customers, including things we weren’t even aware that we didn’t know,” Eric Rush, QuickChek’s digital marketing and advertising manager, said if the launch. Learn more.

As part of Foot Locker's ongoing platform with Nike, the new digital experience online offers live design sessions, shopping, trivia and more, while a new partnership with Rock the Vote will bring a digital hub for voter information to stores.

The new Air Pro launches in Jamba Juice locations owned by former NFL tight end, Vernon Davis. Find out how the tech cleans air in retail spaces.

The retailer launched its new progressive web app technology earlier this year and has continued to expand it in the wake of the pandemic. Learn how the tech helps make customer trips to the pharmacy safer and easier. Lear

While Kroger is seeing triple-digit growth in home delivery, shoppers continue to flock toward click-and-collect fulfillment because of the flexibility it offers. See how its navigating today's new customer to capture loyalty.  

The Michaels Companies shared details of its two newest store redesigns, completed to include both more shopper engagement opportunities and resources for today’s necessary fulfillment strategies.

Just a month after announcing it would sell its new headquarters and lean into remote working, REI has completed the sale of the 400,000-square-foot campus to Facebook.

Amazon has launched a new luxury shopping experience available to Prime members by invitation only. Learn how Luxury Stores will use retail technolgy to create a new online experience and what the first Oscar de la Renta store will offer.

Lululemon reported a better-than-expected second quarter as it built a seamless shopping experience for both store and e-commerce shoppers amid COVID-19 concerns. Uncover the four ways it did this and the tech it's investing in to keep the momentum going.

Learn how dynamic pressure mapping tech will give Fleet Feet the ability to offer personalized product service including insoles and more.

While COVID-19 has wrought great uncertainty, dramatic shifts in consumer behavior have also unlocked opportunities for savvy retailers. Learn how a next-gen tech infrastructure coupled with strong leadership can help seize these opportunities.

While it’s tempting to chalk up the issue of having more visitors than a website can handle as good problems to have, the truth is that crashing from an influx is the stuff of e-commerce nightmares. Learn how the lifestyle brand managed its retail debut by developing a robust digital foundation.  

Kohl’s has launched its new simplified loyalty program, Kohl’s Rewards, and will leverage personalization capabilities to create unique customer deals and perks, driving deeper engagement. Get the details.

These times call for flexibility, adaptation and rethinking what it means to serve your customers. Here are four core things that all retailers can do.

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