Retail brands must revamp their personalization strategies and with a compelling alternative to third-party cookies so they can meet the needs of their customers who have come to expect individualized shopping experiences without compromising their data privacy.
The Paper Store, a specialty gift store chain in the Northeast, has made a change to enhance its omnichannel retail operations. Find out how it will unify product, customer and transaction data, and offer customers “Endless Aisle” and “Buy Anywhere, Ship Anywhere" solutions.
Retailers face four major challenges as they move to create this omnichannel shopping experience – and digital identity management is the answer to them all.
Retailers should take a two-pronged approach to analytics and think strategically to not only deliver near term, but also build a foundation to solve “the next business problem.”
Thanks to innovations in it merchandising and supply chain capabilities Roger Rawlins believes DSW will not only survive but thrive in the competitive footwear market. Find out how.
As a retail leader, you, perhaps better than any of your peers across industries, understand the competitive advantage brands can gain from recognizing and embracing trends early while minimizing planning and operational risks to the business.