Epson to Showcase Textile Printing at Digital Couture Event Ahead of NYFW

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Epson to Showcase Textile Printing at Digital Couture Event Ahead of NYFW

Epson, the global textile printing innovator, will host its third annual Epson Digital Couture Project event on Feb. 7, 2017, leading up to Fashion Week in New York City. Built around the theme "Textile Stories," 13 design teams from North and Latin America will leverage Epson's world-class textile printing solutions in a one-of-a-kind fashion presentation, showcasing the limitless design possibilities fueled with its advanced digital imaging technology.

"In the high-fashion business, nothing stands still. The designer's vision is constantly advancing, ultimately creating and driving fashion trends that change how we look and feel," said Keith Kratzberg, president and CEO, Epson America, Inc. "Our goal with the Digital Couture event is to spotlight the power and potential that digital printing technology plays in the apparel industry. From haute couture to sports team apparel, Epson technology gives designers and apparel manufacturers the digital platform necessary to launch the next great design."

Kicking off the Technology Showcase portion of the Digital Couture Project, Epson's global president, Minoru Usui, will outline Epson's continued vision for the role that digital technology will play in fashion. A panel of fashion and apparel industry experts, moderated by Anthony Cenname, vice president and publisher at WSJ Magazine, will discuss market trends and technology's role in fashion.

The 2017 Digital Couture Project event will also serve as the official introduction of the Robustelli-Epson brand to the international fashion community. In June 2016, Epson acquired Italian textile printer manufacturer Robustelli, a renowned textile printer manufacturer and long-time partner, and will showcase for the first time, an array of high-quality Robustelli-Epson textile samples during the event. The entry of Robustelli into the Epson Group allows it to leverage Epson's manufacturing capability to bring the advantages of its digital inkjet textile printers to more customers around the world. 

"New technologies from Epson are allowing designers to push the boundaries of color and quality while simultaneously giving creative teams incredible versatility and productivity. With the market for worldwide digital textile printing expected to grow annually at almost 25 percent1, this is a very exciting opportunity," Kratzberg added.

At the Digital Couture Project event, designer and designs team will tell a story through their collection via textiles created with Epson dye-sublimation and direct-to-fabric printing technology. These technologies enable limitless design possibilities, and the end result is original prints of the highest quality unique to each designer, on fabrics that convey their signature style. The third annual Epson Digital Couture Project event will showcase the design capabilities through the featured collections of designers from North and Latin America:

Argentina – Vanesa Krongold
Brazil – Daniel Barreira
Canada – Sarah Stevenson
Chile – Daniela Hoehmann
Colombia – Ricardo Pava
Costa Rica – Daniel Del Barco and Sonia Chang
Dominican Republic – Carlos de Moya
Ecuador – Miguel Moyano, Alex Polo and Maria Susana Rivadeneira Simball
Mexico – Leonardo Mena
Peru – Susan Wagner
United States – Lindsay Degen
United States – Sarah Richards
United States – Kanbar College of Design Engineering and Commerce, Philadelphia University

"For the third year in a row, the Epson Digital Couture event showcases how digital textile printing helps designers expand their vision for creativity without limits," said Agustin Chacon, Epson America's vice president of international marketing. "The future of fashion and technology is in the process of being shaped, and we are excited to be at the forefront of the industry – providing designers with printing solutions that offer a host of new and exciting opportunities."

Editor's note: Photos are from the 2016 event.

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