FaceCake to Unveil Mobile Add-Ons to Virtual Dressing Room

FaceCake Marketing Technologies, Inc., creator of the Swivel® Virtual Dressing Room, introduces an innovative set of mobile and web-accessible additions to its real-time Augmented Retail platform at ShowStoppers @ the Consumer Electronics Show in Las Vegas on Jan. 6, 2015.

FaceCake's latest line of mobile and web-based apps showcases fashion and beauty categories to feature a broad selection of products, incorporating its signature, easy-to-use format to create an immersive, interactive shopping experience. It is simple for consumers to find and virtually try on products, share them with friends, take selfies, receive personalized recommendations and buy their favorites with FaceCake's frictionless Augmented Retail platform in the palms of their hands.

"We're excited to debut our latest personalized shopping applications at CES," said Linda Smith, founder and CEO of FaceCake. "We have some surprises to share, as we strive to make it even easier for consumers both in store and at home to find, try on, share and buy the products they're looking for."

FaceCake also premiered at CES Swivel®, its virtual dressing room, and Swivel® Close-Up, optimal for cosmetics, jewelry, eyewear and accessories, currently available direct to consumer and at retailers and specialty outlets across the country. FaceCake's expanded platform continues to change the way people shop, enabling them to take their dream dressing room with them wherever they go.
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