At a time when brick-and-mortar stores are closing, the grass is greener at PGA TOUR Superstore, which grew its customer base by half a million in 2019. Hear how the golf retailer is winning over customers with experiential retail in this exclusive interview with its SVP of operations, Randy Peitsch.
Miller was given the award for her work in transforming Neiman Marcus into a nimble and personalized luxury retailer. Most significantly, this included shifting the company to maintaining a “cloud-first” strategy.
While AI and machine learning (ML) offer retailers great leaps toward offering exceptional customer experiences, customer data lies at the heart of these operations, and protecting that data will be key as retailers implement automation and personalization strategies.
Macy’s is closing a chunk of its stores in “lower-tier” malls, slashing around 2,000 corporate jobs, and consolidating its offices to NYC and Atlanta, GA, which will serve as its primary tech hub. RIS talks to experts and connects Macy’s latest updates to retail’s larger trends.