Guthy-Renker Gains Consumer Direct Business Process Outsourcing from EDS

Guthy-Renker announces a four-year, contract extension and expansion to the companies' 13-year relationship with EDS, an HP company. The new agreement for consumer direct business process outsourcing (BPO) services supports Guthy-Renker's growing customer base in the United States, Canada, Australia, New Zealand and other international territories.

"EDS remains an important and trusted business partner to Guthy-Renker as we grow our business across new products, channels and markets," says Kevin Knee, co-president and partner, Guthy-Renker. "As we execute our growth strategy, we rely on EDS' global reach, industry knowledge and technology expertise to help us deliver an exceptional customer experience."

Since 1995, EDS has provided Guthy-Renker with consumer direct services that span order and payment processing, warehouse and fulfillment and call center and customer service to support its global operations and growth. EDS services also help increase revenues through up-selling and customer retention for Guthy-Renker's products such as Proactiv Solution and Sheer Cover.

EDS also will work closely with Guthy-Renker to design, develop, deploy and operate an integrated global order management and customer relationship management (CRM) system. This new system will allow Guthy-Renker to add new products and promotions in current and new markets worldwide. EDS' investment in this new technology platform also will deliver new multi-channel capabilities that enhance EDS' consumer direct services to other clients.
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