Harry & David Improves Marketing Processes

Harry & David selects the SAS Enterprise BI Server to target marketing activities. The Oregon-based gourmet gift company is using the software to handle requests from corporate staff and merchants and to create market analysis reports to better target marketing campaigns. Prior to implementation Harry & David's IT department might spend several days creating market analysis reports. Harry & David is a producer of branded gift-quality fruit and gourmet food products.
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