What are today’s consumer goods and retail executives most excited about regarding supply chain changes they’ve seen across both industries in the last few years?
Elena Alikhachkina, digital and data analytics executive at CDO, and moderator, posed the question at this year’s Analytics Unite event.
“Supply chain became the ‘cool kid’ in the last three years, but there’s a lot to live up to because nowadays supply chain is both a dinner table and a boardroom conversation,” according to Ashok Viswanathan, director of supply chain analytics at Best Buy. “But I’m excited about supply chains using analytics to transform themselves for the future.”
Viswanathan believes that using scale, speed, and flexibility as criteria, supply chains have evolved from being cost centers to sources of competitive advantage for organizations. Thanks to COVID, he said, the supply chain is a key ingredient in global commerce.
Pradipta Saha, executive director of digital supply chain at Estée Lauder, is of the same mindset.
Saha and Viswanathan both agree that a major supply chain change comes from organizations looking to enhance and evolve their strategy and investing in a more holistic manner so that long-term capital investments create the supply chains of the future.
But that’s only a recent iteration and not how a lot of supply chains got built in the last five years, according to Viswanathan. “The supply chain now has a more important role to play in measuring and providing solutions for all these organizational decisions.”
Saha emphasizes that it’s not that supply chain teams have changed, so much as priorities are now more geared toward resilience, supply visibility, and, at the core, getting away from functional silos to see everything from the lens of the consumer. It’s about asking, “What is the end-to-end impact of everything you do?”
Did You Know?
RIS has a brand-new value-chain focused event coming your way! This fall, RIS News and Retail Leader are joining forces to debut Value Chain Tech, a unique new annual event focused on the technologies that power the key pillars of value chain success: Agility. Resiliency. Collaboration. Sustainability.