How Tophatter Built a Mobile-First Shopping Experience
Tophatter COO Andrew Blachman speaks with RIS News about how to reimagine a mobile shopping experience, why they built an auction environment to engage consumers, and how the brand leverages mobile technology to connect with shoppers.
Prior to Tophatter, Andrew was CEO of GET ME IN!, a European online ticket marketplace acquired by Ticketmaster in 2008. Before GET ME IN!, Andrew was a consultant for Stubhub and earlier was European director and VP Business Development for WideRay.
Blachman's session "Building a Mobile-First Shopping Experience took place at the 16th annual Retail Executive Summit held June 14-16, 2017 at the Four Season Resort (Scottsdale at Troon North) in Scottsdale, Arizona.