iCongo's Virtual Marketer Offers Interactive Showcase for Web Events

10/6/2009
iCongo releases its new Virtual Marketer (VM) module for its E-Commerce online systems and as a supplement to the company's E-marketing systems. Retailers using VM can host virtual events for conducting product demonstrations, seminars, training sessions and two way communications within their existing customer-facing online environments.

Available under a pay-as-you-go Software as a Service (SaaS) pricing model, Virtual Marketer can be inserted as needed in any E-commerce B2C or B2B site. VM presentations can be made available for any length of time, from one day to a week or longer - even indefinitely. Viewers can experience a presentation live or on-demand, giving sponsors a host of options for imparting information, encouraging a sale, or generating leads.

Live and recorded video is supported in VM as well as collateral download libraries containing brochures, images, charts and audio files. During a session, participants and /or customers can be allowed to initiate two-way private or public online conversations with sales or training support specialists via the built-in chatline.

VM also provides the ability to purchase products within the same iCongo-powered online environment. For example after viewing a retailer's presentation on BBQ grills with demonstrations from multiple manufacturers, customers can ask questions, make comparisons and immediately click on a specific product brand to make a purchase.
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