IKEA Family members will have the opportunity to sell back their gently used IKEA furniture in exchange for an IKEA store credit at participating stores. They start by filling out a form to get emailed a quote of an item’s buy back value. Then they bring a copy of the quote, buyback number and fully assembled furniture to a participating IKEA store where a co-worker will assess the furniture’s buy back value in person. After an exchange, the customer gets store credit and the furniture gets a second life in the As-Is department.
IKEA has also launched its new 'Sustainable Living Shop' in all U.S. locations and will offer discounts on sustainable products during the month of November to celebrate Green Friday. This dedicated section in each store will make it easier for customers to shop for sustainable products and provide solutions and tips to make green living easier and more affordable, with the goal of enabling customers to make impactful climate actions in their everyday life.
"IKEA is on a journey to become a circular and climate positive business by 2030. As part of this goal, we are proud to launch the IKEA Green Friday campaign and execute the national rollout of our Buy Back & Resell service in the U.S. this year," says Javier Quiñones, IKEA U.S. president and chief sustainability officer. "We want to help create a sustainable movement in society, and inspire our customers to acquire, care for and pass on IKEA products in more sustainable ways."
Lastly, the company is turning Black Friday green by offering IKEA Family members discounts on sustainable home solutions that combat pollutants, use renewable resources, or come from recycled materials. There will also be discounts on IKEA food products with sustainability certifications such as ASC and Rainforest Alliance/UTZ. These offers will be available at all IKEA U.S. stores nationwide from November 26 – 29, 2021.
From furniture to food, home delivery to assembly, and product design to investments, IKEA says it is actively working towards addressing its climate footprint throughout the entire IKEA value chain and transforming its business model to make a positive difference when it comes to climate change.