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Interactive Digital Signage

A collection of news, articles and other featured content about Interactive Digital Signage.

Inside Shinola’s Back-to-the-Future Holiday Engagement

When Shinola was plotting its holiday 2019 promotion strategy, it knew it wanted to do something different and unexpected that season.

New Vitamin Shoppe Store Format

​​​​​​​Change agents Sharon Leite, CEO, and Andy Laudato, COO, of the Vitamin Shoppe offer an inside look at how the 750-store retailer transformed its business model and reinvented its stores.

Whether through retail technology or old school techniques, “communication” methods are top of mind for retailers today as they double-down on personalization efforts. Learn how CVS and Walgreens are using both of these to change shoppers’ journeys.

Grocery chain H-E-B has opened the doors to its first Beauty by H E B store-within-a-store, featuring digital screens, tester stations, and a voice activated screen where customers can take pics for social media. Get a first look at the new layout.

Department stores are racing to master omnichannel in their efforts to win customer loyalty.

Art Retailing Science

Retail success in the modern era requires a deep connection between the shopper and the retailer — a connection that is built and maintained thanks to memorable experiences. This special report explores the retailers that are leading in experiential retailing and gives practical tips on how to best blend old-school retailing techniques with new-school data based approaches.

The new iteration of KISS should stand for Keep It Simple and Streamlined, a motto for retailers to focus on creating stores with self-service technologies that are more convenient and easier to shop.

The tech-laden 188,000-square-foot Neiman Marcus store opens Friday in New York City’s Hudson Yards. Get a first look at its next-gen retail technology and innovative customer experiences.

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