IT Services LeaderBoard '07
11/1/2007
Customer satisfaction leads to loyalty, and loyalty leads to strength, growth and profits. This is the mantra of the classic business book, "The Loyalty Effect," written by Frederick F. Reichheld in 1996, and updated in 2001. It also is the mantra of the RIS LeaderBoard series, which began in 2001. With this new survey, the RIS LeaderBoard now covers a broad spectrum of technology in the retailing vertical, including software, hardware and IT services.