JCPenney, Barnes & Noble, Toys 'R' Us Join PayPal Retail Roster

PayPal's march into the in-store payments arena took another big leap forward with the addition of 15 national retailers that will be accepting PayPal payments. These high-profile names join Home Depot, which had expanded its five-store pilot of PayPal acceptance to a 2,000-store chainwide rollout earlier this year.

The new members of PayPal's retailer roster are Abercrombie & Fitch, Advance Auto Parts, AÉropostale, American Eagle Outfitters, Barnes & Noble, Foot Locker, Guitar Center, Jamba Juice, JCPenney, Jos. A. Bank Clothiers, Nine West, Office Depot, Rooms to Go, Tiger Direct and Toys "R" Us.

To access their PayPal accounts at a store's POS, shoppers can punch in their mobile phone number and a PIN, or they can swipe traditional magnetic stripe cards that PayPal issues.

PayPal, a division of eBay, also announced deals with POS technology suppliers VeriFone and Equinox to integrate PayPal functional into their payment terminals. The companies join Ingenico, which is already working with PayPal. "With these deals in place, PayPal now has access to nearly 40 million payment terminals worldwide to help us drive innovation at scale," said PayPal president David Marcus in a May 24 statement.

"With PayPal, retailers don't need to rip and replace, install NFC or conduct a massive upgrade to bring innovation to their customers," Marcus added. "PayPal works seamlessly with a retailer's existing point of sale hardware."

PayPal has also announced relationships with four POS software providers that serve mid-market retailers: Leapset, ShopKeep, Vend and Erply. "Starting today some of their merchants are live with PayPal's local feature in their stores so customers can alert the merchant that they're in-store," said Marcus.

For related content: VeriFone and PayPal Join Forces to Offer Alternative Payments

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