J.Crew’s Newest Sustainability Goals Tackle the Supply Chain

a store inside of a building

J.Crew has launched new initiatives that further its corporate social responsibility (CSR) and sustainability goals by focusing on products, supply chain and third-party partnerships.

Developed in support of the United Nations' Sustainable Development Goals, the "Re-imagined by J.Crew" goals are positioned as a force for change in the retail landscape through enhanced responsible business practices, product innovation and industry partnerships.

The new goals include:

  • 100% of key fibers sustainably sourced, including 100% of cotton, by 2025
  • More than 90% of J.Crew cashmere and chino collections produced in Fair Trade Certified facilities by 2025
  • 100% of plastic and paper used for packaging sustainably sourced — including a commitment to eliminate virgin plastic from all packaging — and J.Crew operations to be 100% carbon neutral by 2030

To further its CSR efforts, J.Crew, which operates 152 retail stores, is also partnering with various groups to integrate sustainability plans to reduce its environmental impact, including collaborating with supply chain partners to decrease its greenhouse gas impact throughout its global supply chain.

It’s also committed to setting a science-based target with the SBTi by the end of 2021, and is participating in the CanopyStyle initiative, a collaboration of the fashion industry to help conserve the world's remaining Ancient and Endangered Forests and forward innovative next-generation solutions.

"We know there are many areas of sustainability that are in our power to impact positively, including tackling issues deeper in our supply chain and supporting the industry's transition to circularity," said J.Crew Group CEO, Libby Wadle. "By activating our employees, partnering with our stakeholders and listening to our customers, we are developing strategies to address the issues that will have the biggest impact on our products, supply chain and the apparel industry."

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