Loyalty Programs

Foot Locker is making strides towards improving processes across the enterprise with its “Lace Up” strategic plan, which includes an expanded loyalty program, bolstered CRM capabilities, and a beefed up digital presence.

Marvin Ellison, president and CEO of Lowe’s, shared details of the company's strategic approach during the company’s recent call with investors.

Nike is bolstering its digital efforts via a pilot program by adding new capabilities to its sports apps, Nike Run Club and Nike Training Club.

How can companies better leverage data to deliver personalized consumer experiences? Mark Edmonson, chief marketing officer, Materne North America, and Darrin Samaha, VP of marketing at Yesway, share their thoughts.

Best Buy is rolling out a revamped loyalty program, moving from one free tier to one free and two paid. Get the details.

Whole Foods Markets in the greater Denver area will soon be taking contactless payments to another level, offering shoppers the option to purchase groceries with just the palm of their hands. Get the details.

We’re shining a light on unique loyalty approaches, alongside more established efforts that didn’t make the list last time around.

The 9,200 World of Flight Shibuya store, located on Meiji Dori street by the Harajuku trade zone (one of the busiest retail destinations in Japan), opened this March. Take a look.

In a new personalization effort, Petco has invested in a new system aimed at customizing key marketing touchpoints across the shopping journey.

Canadian Tire Corporation is making strides with its supply chain and loyalty efforts as it looks to operate more efficiently and tap into valuable consumer insights.

Direct-to-consumer sales spiked and and the footwear and apparel retailer's loyalty program, Brooks Run Club, hit nearly a quarter million memberships last year. Get the details.

During the latest earnings call, Starbucks showed signs that its Reinvention strategy is already paying off.