In this report, RIS explores how retailers are enhancing consumer experiences with greater personalization through the use of first-party data, harnessing the potential of artificial intelligence, loyalty programs, retail media, and other strategic tech investments.
Dig into how this technology is different from existing tools, some recent and exciting use cases, and some of the biggest misconceptions about the use of generative AI.
Walmart’s no stranger to blending the lines of physical and virtual brand experiences, but the company’s just getting started, according to Walmart metaverse executive Thomas Kang.
Walmart-owned Sam's Club has launched the Media and Sales Performance Dashboard, an integrated dashboard that serves as a central source of truth for campaign performance for Sam's Club Member Access Platform (MAP).
Learn how leading brands like Coca-Cola, Amazon, Colgate-Palmolive, Wayfair, Albertsons, and more are trailblazing new path through the innovative use of generative AI, and gain an understanding of the broader opportunities and challenges of AI in marketing.
JCPenney announced a multi-year, self-funded reinvestment plan during a virtual briefing Thursday, and included details on technology and digital investments as part of the larger plan.
Athlete and Hustle Clean CEO Justin Forsett will inspire and motivate, alongside leaders from retail and consumer goods companies discussing innovative strategies and how to leverage next-generation technology.
Claire Wyatt, VP, business strategy and marketing science at Albertsons Media Collective, discusses the challenges of retail media with regards to cross-integration with legacy platforms.