Proximity solutions, such as geo-fencing and iBeacons, sense when customers are within a certain location or area and enable interactions between the retailer and the customer via the customer’s smartphone. The following are five things retailers need to know about proximity-based solutions.
Retailers need to provide customers with the same level of personalization, accessibility and service both online and offline. Discover the seven technologies that are redefining the retail experience.
The ski and performance brand is placing the IoT technology in its latest line of jackets, allowing wearers to instantly engage in social conversations and share location-based information. Learn the details.
The 24th annual Retail Technology Study explores the obstacles and opportunities that retailers face during the era of intentional innovation. Download this benchmark study to discover the innovations that will shape retail in 2014.
Following the recent Target and Neiman Marcus data breaches, many are touting EMV technology as the answer to protecting retailers and customers. Is EMV the cure-all many would like it to be? Here we look at what EMV can and can't do.
Analytics company RetailNext Inc. has acquired Pikato, a Chicago-based company whose cloud-based software transforms retail mobile marketing channels into personal interactions between retailers and shoppers.