Renner, one of the largest fashion retailers in Brazil, reports an 87% reduction in stockouts and a 64% increase in inventory accuracy, after implementing technology to optimize its in-store and e-commerce operations.
The retailer’s internal findings and reporting discovered the improvements after implementing Sensormatic Solutions Inventory Intelligence solution, powered by RFID technology, across all its stores in 2019.
According to Renner, more than 500 million of their products sold have been tagged with the RFID technology since 2019, enabling over 4 million item-level readings daily. In addition to increasing the abundance and quality of their data, the retailer can now better optimize the route each product takes from distribution center to stores with greater visibility. With access to real-time data management and product availability, Renner can have accurate inventory information, which is essential for their omnichannel operation.
For example, Renner can now see which items were taken into the fitting room and if they were eventually sold or not. Additionally, shoppers, regardless of the channel (in-store or online), can have better visibility of where a product is located to help choose the right purchase model.
“By leveraging greater inventory intelligence across our physical and online channels, we boosted our omnichannel strategy and digital sales,” said Alexandre Ribeiro, risks director at Renner. “Additionally, with Sensormatic Solutions RFID technology, we have a single source of truth for inventory data which allows our sales associates the ability to process our inventory in a matter of hours on a monthly basis, rather than annually.”
Sensormatic Solutions, the global retail solutions portfolio of Johnson Controls, enabled Renner to transform and improve existing processes and technologies throughout its stores by:
- Using a single smart RFID label: to enable data capture as well as security applications, eliminating the need for additional labels while improving the project’s ROI.
- Implementing RFID at the checkout: to eliminate the need for barcode readings and improve customer service.
- Adding RFID alarm pedestals at the store entrance: to provide visibility of theft events and effectiveness of their loss prevention strategies.
As a result of this work, Renner’s deployment of Sensormatic Solutions Inventory Intelligence solution was selected as a finalist in the retail category of the international RFID Journal Awards 2022. Also, Renner earned the ABRAPPE 2022 SUPER PREMIO award that recognizes the company’s innovative implementation of Sensormatic Solutions’ RFID Technology.