The grocery industry finds itself in the midst of a multiyear transformation, as shoppers and retailers begin to fully embrace the power of digital. As grocers work diligently to infuse operations with the digital firepower that's needed to compete in the omnichannel age, they’re simultaneously investing in their stores to transform them into shopping destinations.
But COVID-19 threw a wrench into these plans, igniting some foundational initiatives while forcing others to the back burner. The good news is that grocers were already well on their way toward building the kind of digital next-gen enterprise needed to survive — and in some cases thrive — in the "new normal."
In Learning from the COVID-19 Crisis: Post-pandemic Grocery Shopping, a webinar hosted by RIS News and presented by Digimarc, we explore the strategies and technologies grocers must embrace as the industry turns toward recovery following months of near-lockdown conditions.
The edited transcript is below, as well as the slides from the presentation.