NY & Company Deploys New Solutions to "Save the Sale"

3/12/2010
New York & Company deploys Always in Stock from Sterling Commerce, a new solution that combines advanced cross-channel order management with seamless integration capabilities. The retailer will leverage the software to improve the customer experience and optimize inventory efficiency.

"At New York & Company, we are all about building the customer experience," said William Voit, executive vice president, CIO, at New York & Company. "Sterling Always in Stock will offer us innovative capabilities to save the sale that will not only minimize customer inconvenience and maximize customer loyalty, but also enable us to increase inventory optimization."

The company will deploy Sterling Always in Stock in an initial 100-store pilot as part of an initiative to deliver a superlative store experience whereby associates are empowered to help customers get what they want, when they want it. By integrating Sterling Always in Stock with its point-of-sale systems, New York & Company will be able to support advanced cross-channel fulfillment by allowing ship to home, for goods not available at the store in a seamless purchasing experience.
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