Mid-market businesses continue to select Bigcommerce, an e-commerce platform for fast-growing brands, to power their online stores. The company announced several new store launches, including fast-growing Shark Tank success story Bottle Breacher, trendy women's wear boutique The Pink Lily and indie makeup company Lime Crime, further highlighting how sophisticated online merchants are migrating to Bigcommerce and benefitting from high conversion rates, easy order processing, and a user-friendly experience designed to support the needs of high-volume retailers.
As growing businesses expand their sales channels to include online, in store and on the go, top-of-mind concerns include security, stability and reliability. Bigcommerce clients receive a customized ecommerce solution designed to meet their specific business needs through the work of Bigcommerce Enterprise partners. New partners include Blue Fish, also a current Magento partner, and Weizen Young, which provide services including implementation, design, development, website and conversion optimization, digital marketing, systems integration and web hosting initiatives.
Bigcommerce's newly launched clients represent several verticals within retail.
- Trendy women's apparel brand The Pink Lily Boutique experienced a 40 percent increase in sales during its first month working with Bigcommerce and continues to see 10 percent growth each month. The company selected Bigcommerce for the opportunity to work closely with an account manager who helps monitor and track their business, and because of its fast growth, needed a platform that did not charge a transaction fee.
- Online makeup company Lime Crime migrated to Bigcommerce from Magento to work with a more reliable infrastructure and offer advanced security features to its customers. In partnership with Bigcommerce's client service team and development agency Weizen Young, Lime Crime re-launched its customized site in March, processing more than 100 orders within the first hour it went live.
- Bottle Breacher, a veteran-owned business that makes unique bottle openers, migrated to Bigcommerce following multiple outages with its previous ecommerce provider experienced during its Shark Tank appearances. The company worked with Bigcommerce's client success team to launch its store in one week, and since migrating, has experienced 100 percent uptime and increased customer conversion with Bigcommerce's 99.9 percent site reliability.
"It's incredible how fast you can build your business if you invest in the right areas. From the growth we saw in the early stages, we knew we needed a partner that could support us as our business expanded," said Chris Gerbig, co-founder of The Pink Lily Boutique. "When we started out, my wife and I were packaging orders out of our living room. We've since committed to Pink Lily full time, employ 12 people and ship about 600 orders per day."
"When using a previous provider, our website crashed frequently. With Bigcommerce, we've never experienced any site availability issues," said Jen Crane, co-founder of Bottle Breacher. "We now realize that this is how it's supposed to feel when selling online. Our conversion rate is higher, our revenue has dramatically increased with Bigcommerce's reliability and the customer service has been phenomenal."