Learn how Kimberly-Clark is using their vast reach to understand consumers at very local levels — and then marrying it with technology to meet consumer needs in new and more sustainable ways.
PepsiCo is not only entering first-of-its-kind relationships with companies like Spotify and EA Sports, but it’s also looking ahead to how it might use the data to drive further value at retail and for its retail partners.
When the pandemic started, there were a lot of bored kids at home, so what did a lot of bored parents do? They bought them Legos! We dig into how The Lego Group kept its tech teams flexible and aligned during a period of massive disruption.
We chat with Ash Mehra, most recently CDIO of Packable, and also previously CDIO of North America at Mondelez International, about advancing digital transformation and preparing for future consumer needs.
Learn from John Bertrand, VP and CIO of Kreg Tool Company, about where they're investing to prepare for the consumer of tomorrow and how they’re retaining top tech talent to do so.
The CEO of the digital fashion retailer shares insight into how they’re replicating the best fit technology that’s out there: the retail store dressing room.
When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.
Learn how Ulta Beauty is standing out in a sea of loyalty programs, and how its mobile experiences and technology are supporting consumer experiences and in-store associates.
Tech Transformation has won a gold Hermes Creative Award, an international competition for creative professionals involved in emerging media, which is administered by the Association of Marketing & Communications Professionals.
Learn how the hair color retailer is leveraging machine learning to leverage its 20 million consumer profiles, as well the KPIs it uses to measure success.
If hindsight is 20/20, what would you do differently in your next startup role? We chat with the co-founder of Honest Tea to learn how he's doing just that with this latest venture.
