There has been a lot of discussion about the digital transformation of retail, and yet the concept is so all-encompassing that it can be a challenge to keep track of what it really means, where you are in the journey and how it directly applies to your business.
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With a mountain of challenges comes a single simple question: How to get consumers into the store and keep them coming back? Here are some innovative technologies that show promise for even greater disruption in the store.
Omnichannel marketing aims to give people universally pleasant and fulfilling experiences — whether people engage with a company on their tablets, through social media, in a store, or within an app. Look at five retailers who accomplished this in 2018.
Several months after H&M admitted it was stuck with about $4.3 billion worth of unsold clothes, the fashion retailer says interruptions caused from the change of the logistic systems caused a build up of products it could not allocate. Learn how H&M seeks to improve this inventory backlog.
"The start of the year has been tough," acknowledged H&M CEO Karl-Johan Persson, who is dealing with the fashion retailer's escalating inventory issue. Here are five things the company says it's doing to right the ship.
Download this Roadmap report and discover how implementing cutting-edge solutions like digital sourcing, blockchain, IoT and RFID are helping retailers track product throughout the supply chain and get a leg up on the competition.