Sam Edelman Opens Retail Store in N.J. Mall

Sam Edelman is expanding its East Coast retail presence. The iconic lifestyle designer has a new 2,100-square-foot space that opened on July 22 at Garden State Plaza mall in Paramus, N.J. The store is located in the newly opened Fashion District wing of New Jersey's largest shopping destination.

Designed by Dagnell Folger of Architecture + Information, the store stays true to the Sam Edelman aesthetic with a mix of materials such as reclaimed wood and raw concrete with rose colored brass and black leather. Hints of the brand's signature shade of green provide a pop of color, and vintage furniture pieces—curated by Sam Edelman himself—are mixed throughout for a personal touch.

A full lifestyle assortment of the brand's categories, including footwear, handbags, jewelry and apparel, are displayed in custom-designed fixtures. There is also a dedicated section for the Circus by Sam Edelman brand.

"We are thrilled to expand our East Coast retail presence and Garden State Plaza was the perfect location choice," said Sam Edelman, designer, founder and division president for the Sam Edelman division of Caleres.
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