Sensormatic Helping Retailers More Effective Target Shrink Levels
Sensormatic Solutions’ newest technology intends to help retailers adjust to new consumer behavior while combating shrink levels.
As consumer expectations change and shoppers grow accustomed to the convenience and accessibility of such things as online shopping and buy-online-pickup-in-store (BOPIS), it’s more important than ever that retailers successfully navigate increasing store traffic with the correct merchandising and inventory levels across all channels. As a result, the solution provider’s new offering combines RFID-enabled detection systems and Electronic Product Code (EPC) item-level data with its Sensormatic IQ technology.
The systems are designed to work together to unify data and insights through an intelligent operating platform, with Sensormatic IQ providing inventory and shopper behavior insights to help retailers better understand the ins and outs of why specific items go missing in real-time through integrated shrink visibility offerings. These insights are in turn expected to help sellers more precisely target shrink mitigation efforts while still providing a frictionless consumer experience.
The company’s RFID Overhead 360° shrink visibility offering, meanwhile, is engineered to provide storefront visibility performance to complement a store’s décor, providing item-level loss event visibility while reducing nuisance alarms and prioritizing real-time actionable alerts. It was developed in collaboration with Impinj.
Craig Szklany, Sensormatic Solutions VP of global solutions management and marketing, said the technology will help retailers address shrink and fraud while they confront increased foot traffic, labor shortages, continuing economic challenges and the anonymity of face coverings.
Sensormatic Solutions is the global retail solutions portfolio of Johnson Controls.
Welcome to the omnichannel experience 2.0, which moves beyond merely integrating selling channels, to retailers creating truly unified customer experiences. Read on to learn what retailers need to bulletproof their store experience in the year ahead.