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Optimizing Outreach: A Guide to Direct Mail Success for Retailers

11/29/2023

Direct mail, as a marketing strategy, has been around for decades and has proven to be a successful tool for consumer engagement. In fact, according to recent research, 66% of consumers say direct mail makes them more aware of stores, restaurants, and services.

Ready to harness the potential of direct mail in retail but unsure where to start? Check out this free e-book to discover:

  • Advantages of direct mail: Why consumers love it, and why retailers should, too.

  • Why cooperative mail makes sense: How cooperative mail offers a more effective and cost-efficient way for retailers to reach potential customers.

  • Choosing the right cooperative mail provider: What you need to know to ensure you get the most bang for your marketing buck.

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