Skechers is modernizing its technology footprint in its direct-to-consumer distribution channels with new point of sale solutions.
With Skechers tripling its retail presence in the past five years, it recognized the need to adopt more modern, omnichannel-native solutions to serve the needs of its business now and in the future. It is deploying Aptos solutions for points of sale and sales audits, and will leverage the solution provider’s microservices-based SaaS platform, Aptos ONE.
"We were impressed with Aptos' ability to implement software on a global stage with a single master configuration, solutions that are proven at scale and functionally robust, and their investments in innovation, including modern, API-driven architecture," said Chris Coye, senior vice president of information technology at Skechers. "We believe that Aptos is the right technology partner to support us as we improve the infrastructure and efficiency of our direct-to-consumer operations."
Utilizing Aptos Store for points of sale, Skechers will achieve a single view of customers, products and orders to enable seamless experiences across channels. And with its feature-rich store system, the solution is designed to empower Skechers personnel to offer informed customer service, faster checkouts and individualized customer engagement. With Aptos ONE Store Commerce, Skechers will benefit from breakthrough technology that allows transactions to be processed anytime, anywhere on locally resilient mobile devices. Removing dependencies on store servers and WiFi connectivity, Aptos ONE Store Commerce makes it easy and efficient for Skechers to execute transactions.
"Skechers is an authentic lifestyle brand that resonates with consumers around the world,” said Noel Goggin, Aptos CEO and culture leader. “Aptos' decades of expertise supporting industry-leading footwear retailers make us an ideal catalyst for its growth. It is an honor to support Skechers on their journey to enhance their retail and omnichannel infrastructure.'