Smart Pricing Strategies for the Post-COVID World

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Smart Pricing Strategies for the Post-COVID World

By Tim Denman - 06/30/2020

The worldwide health crisis turned the retail industry on its head ― stores closed, e-commerce soared, and shopper behavior evolved at a moment’s notice. But retailers are resilient and quickly altered operations and business strategies to keep pace with the changing marketplace.

While some of the disruptions brought on by the pandemic will slowly fade, many of the changes will have lasting effects. For example, the ability to quickly, seamlessly and accurately change prices on in-demand SKUs with little to no human interaction has become a key differentiator, especially as shoppers continue to embrace digital shopping in droves.

In this Targeted Research report we examine the specific technologies and strategies needed to take your pricing capabilities to the next level, and benchmark the industry’s maturity in this critical capability. Are you keeping pace with the industry’s leaders? Read on to find out!