Based on an “endless aisles” philosophy that stresses ease and personalized solutions, if customers ever need something that is not available in‐store, associates will help guide them to in‐store iPads to order online, to be delivered the next day. For added convenience, GIANT Heirloom Market will offer both self and mobile checkout.
Community vendor partnerships are also center stage at GIANT Heirloom Market, including Philadelphia‐area food purveyors such as High Street on Market, Isgro Pastries, One Village Coffee, and Sarcone’s Bakery.
The store features an onsite Produce Chef to encourage exploration and to cut fresh vegetables and fruit on demand. Customers will encounter a vast array of plant‐based foods, local artisanal breads, kombucha on tap, and can even create their very own olive oil and vinegar blends, infused with the flavors of their choice, at a do‐it‐yourself station. There is also a sampling station.