At the Path to Purchase Institute’s 10th annual League of Leaders event Mark Williamson, vice president of Peapod Digital Labs discussed the rising trend of retailer-operated digital media platforms and his company’s investment to stay on the cutting edge.
Efficiency and personalization reign supreme as the digital transformation rolls on. Dive into the eight trends and technologies reshaping shopper habits every day and learn how you can stay ahead of the curve and capture fickle consumers.
The store of tomorrow is a full-service, connected hub; integrating web, social networks, and the supply chain. To stay competitive, retailers need to be equipped with intelligent and scalable technology to offer their customers a seamless shopping experience.
Following Way Day’s successful debut last year, Wayfair is bringing back the retail holiday this month and will introduce Wayfair On Air livestream video for the occasion. Get the details on the shopping day’s expansion and how it will employ video and social media tactics to engage shoppers.
The new e-commerce experience features next-gen personalization, expanded payment acceptance and social commerce capabilities. Learn how the new mobile-first website aligns with the retailer’s ongoing transformational plans.