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Text Messaging

A collection of news, articles and other featured content about Text Messaging.

How Text Message Short Codes Help Retailers Boost Sales and Engagement

Mnemonic and code length can help consumers more easily remember short codes than URLs and email addresses. Those advantages also increase the effectiveness and ROI of other marketing and advertising.

Could Walmart+ Take On Amazon Prime?

Walmart may begin testing a membership program to take on Amazon Prime as soon as this month, begging the question of whether consumers would pay for two very similar offerings.  

Although the products in your local supermarket are always changing, the basic technology has remained pretty much the same since the invention of the bar code. But disruption is currently underway in the grocery segment, according to findings in a study done by the research firm Carbonview. What emerges from the data is a rebooting of the pillars of food retailing.

At Engage! 2016 Jennifer DiMotta, VP, digital and omnichannel, bluemercury, will discuss how to use analytic insight to segment and engage shoppers with tailored communication delivered through a host of channels.

Download this Retail IQ report and learn the unique and inventive ways retailers are leveraging mobility to redefine the shopping experience and blur the distinction between digital and physical retail.

Here are the three best practices to create and use segmentation in today’s multichannel environment.

Its latest solution, TouchMedia, enables retailers to transform their media messaging into rich, interactive conversations using personalized engagement tools.

Download this Roadmap report and discover the hidden pitfalls when deploying an EMV compliant payment solution and how savvy retailers are avoiding them.

More than one-fifth of retailers are investing at least 10% of their IT budgets in raising their analytic IQs. Download this Custom Research to discover how retailers are predicting consumer behaviors to capitalize on the insights.

Ensuring stores stay relevant to both your customers and your bottom line means bringing the speed and personalization of the digital realm into the physical world.

With retailers seeking ways to maximize their enterprise-wide inventory investment, powerful, centralized order management systems are critical to their omnichannel strategy.

Global cosmetics retailer CLARINS faced business and technology hurdles in establishing a branded e-commerce site in mainland China. Download this RIS News case study to discover how Demandware helped CLARINS move the site from RFP to go-live in just six months.

E-commerce excellence requires retailers to use today's torrent of data for quick insights and rapid responses. Download this Technology Solutions Guide to discover how data collection can lead to real-time responsiveness, maximizing sales, margins and customer engagement.

Unlocking the Value of Big Data requires more than smart use of predictive analytics. Download this Thought Leadership report to learn why retailers also need to master both Big Data’s Variety and Velocity to reap benefits from its insights.

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