Top 3 Big Data Secrets Retailers Need to Know

Retailers are accustomed to working with large data sets due to the transaction-heavy nature of the industry, but finding value in today's iteration of Big Data means mastering the three "V's": Volume, Velocity and Variety. Today's Big Data needs a higher velocity of data collection and distribution than retailers are accustomed to, as well the ability to digest and analyze the expanding variety of unstructured data types.

Gaurav Pant, research director for the Edgell Knowledge Network (EKN) will provide the basic tools for taming Big Data and finding relevant customer insights at the 2013 Retail Technology Conference. In this concurrent session on Thursday, April 11 learn about the sheer volume of data from new sources such as social media and mobile technology in retail today.

 

The seventh annual Retail Technology Conference will be held April 10 – 12, 2013 at the Omni ChampionsGate in Orlando, Florida. RTC allows retailers and vendors to take part in peer-to-peer exchanges, interactive Masters Workshops, and relationship building. For more information, please download the Attendee Brochure at: http://bit.ly/YwUaUC

 

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