Top 5 Must-Attend Sessions at the NRF Big Show 2014

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Top 5 Must-Attend Sessions at the NRF Big Show 2014

By Nicole Giannopoulos - 12/20/2013
Everything is BIG at NRF’s Big Show, but this year it's even bigger and the sessions are no exception. Top retailers will discuss what they are doing in stores in a quickly developing, technologically advanced and increasingly consumer-empowered retail world.
 
"From the perspective of a full show experience, Retail's BIG Show is (you guessed it) 'bigger' this year," says Eric Olson, VP of education strategies for the National Retail Federation. "There will be more of everything that you have come to expect from the event." There are many "don’t miss" sessions that are scheduled to take place during the four days of the big Show, which runs from January 12 to 15, according to Olson.
 
On Monday, the Big Show kicks off with A Presidential Perspective, featuring former President George W. Bush who will engage in a fireside conversation with Steve Sadove, NRF's chairman. This session is closed to the press, however the session will explore Bush's experiences in business, global economic policies and the impact on retail in those areas.
 
Here are RIS News’ top picks for must-attend sessions at the Big Show 2014:
  1. Jack Dorsey: The Receipt, A Communication Channel: Jack Dorsey, CEO of Square and chairman of Twitter believes in the ability to see significant potential in small things. In this keynote, Dorsey will unveil the hidden power in one of the most overlooked pieces of modern commerce: the receipt. Discover the impact that receipts have on the retail industry and what they mean in the eyes of the consumer.
  1. You Would Think That Pricing in a Dollar Store Would be Easy…: Three years ago Family Dollar launched its Price and Markdown Optimization initiative with Revionics to protect its pricing image and communicate compelling value and convenience. VP of pricing, Apollo Whited will take attendees on a journey of discovery, explaining how pricing strategy helped transform the business into a shopper-centric enterprise.
     
  2. Achieving Omnichannel Success with Standards-Based Supply Chain Processes: Kohl's, Macy's and Saks parent company Hudson Bay Trading all in one place. In this session, the panel of retailers will discuss how they are achieving critical end-to-end visibility not only to ensure effective upstream operations, but also to deliver the best possible outcome to the consumer.
     
  3. Driving Relevance, Engagement and (Fill in the Blank) with Customer Insights: Learn customer engagement strategies across the retail marketing maturity continuum, whether you have a loyalty program in place or just began collecting customer data. From pricing and promotions to product offering and boosting revenues, the CIOs for Charming Charlie, Sprouts Farmers Market and Love's Travel Shops explain how to use customer insights to drive engagement.
     
  4. Retail CIOs Reflect on Their Priorities and Emerging Technology Trends: The role of the retail CIO has evolved to meet the challenges and opportunities of today's customers. Offering savvy answers to the short- and long-term priorities of the role are CIOs from Build-A-Bear Workshop, L'Occitane en Provence and Lululemon Athletica.
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