The retailer’s new promotion optimization solution uses predictive modeling and custom visualizations to analyze campaign success and provide actionable insight. The solution has already eliminated 30% of JOANN’s ineffective margin-sapping promotions.
Mobile technology is the link that delivers real-time, user-friendly and unified information across every retail organization. With the right mobile solutions in place, retailers can provide the personalized experience today's shoppers desire while improving organizational efficiencies.
With eCommerce continuing to disrupt the brick-and-mortar store business model, traditional retailers must offer shoppers a transformed, modern retail experience to stay relevant. The first step is getting their retail execution fundamentals right.