Tradestone Telecasts Feature Retail Industry Experts



Gloucester, Mass., February 26, 2008 -- TradeStone Software, the retail industry's leading provider of private label and global sourcing solutions, today announced a new videocast series: TradeStone Telecasts(TM). TradeStone Telecasts kicks off with a two-part feature that includes exclusive interviews with Fred Balboni, Retail Industry Leader, IBM Global Business Services and Teresa Nersesyan, Vice President, Global Logistics and Trade Compliance at Pacific Sunwear. In part one of the series, IBM discusses the improved financial results they help retail CEOs achieve through private brand strategies that increase sales, build customer loyalty and boost margins. Part two focuses on private label management and features Pacific Sunwear discussing the approach they used to unify their private label and branded businesses for a significant return on investment.

 TradeStone Telecast Part One - IBM Addresses How Retailers Can Add Profits with Private Brand Strategies: When retailers go to IBM for guidance on how to manage their private label and brand development in order to provide greater financial returns to their organizations, Fred Balboni is there with answers. Watch Fred Balboni discuss the latest trends in retail, keys to success and increased margins, and new ways to manage the merchandising process to maximize seasonality with a continual flow of new goods into stores. Teresa Nersesyan will also discuss the benefits Pacific Sunwear has seen in implementing a private label and global sourcing software solution that provides a detailed view of their supply chain. To view this videocast click here.

 TradeStone Telecast Part Two - Pacific Sunwear Discusses Striking a Balance Between Private Label and Branded Goods: Having the right mix between branded and private label merchandise is important to any retailer's bottom line. Listen to Teresa Nersesyan discuss how Pacific Sunwear went about choosing a software solution that would work for their business and how trust, flexibility and experience played a role in the company's decision. Fred Balboni will also discuss what IBM is hearing when they talk to CEOs about private label development, how to properly manage the mix of branded vs. private label goods, and how to maximize the financial potential private label offers a business. To view this videocast click here.

 TradeStone Telecasts will use streaming video and audio, and requires the use of Windows Media Player.

About TradeStone Software, Inc.

TradeStone provides merchandise lifecycle management software that enables the world's most successful retailers to bring innovative and highly profitable private label products to the market at record speeds. TradeStone's Merchandise Lifecycle Management(TM) solution, which consists of TradeStone PLM for Retail (TM), TradeStone Global Sourcing (TM), TradeStone Quality Management (TM) and TradeStone Global Order Management (TM), delivers radical results - 200 to 400 basis points to the bottom line; sales increases of 35 percent; average consumer spend increases of seven percent; and sell through at margins of 78 percent. TradeStone marquee customers include American Eagle Outfitters, Boots, Circuit City, Deutsche Woolworth, Guitar Center, Kohl's, Macy's, Novi Footwear, NBrown Catalog Company, Pacific Sunwear, Regatta and The Children's Place. TradeStone Software is headquartered in Gloucester, Mass., with offices in Atlanta, Bangalore, Hong Kong and London and can be found on the Web at




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