Wayfair Launches Membership Program

Jamie Grill-Goodman
Senior Editor
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Online retailer Wayfair has launched a paid membership program dubbed MyWay. For an annual fee of $29.99, MyWay members receive benefits such as access to insider sales, discounts on installation and assembly services, and free shipping and next-day delivery.

MyWay is available to Wayfair customers in the U.S. and its benefits can be applied when shopping Joss & Main, AllModern and Birch Lane e-commerce sites. MyWay is also available at with benefits specifically tailored to Canadian customers.

“We are always looking for new ways to enhance the shopping experience and bring even more value to our customers,” said Ed Macri, chief product and marketing officer, Wayfair. “With the introduction of MyWay, we are inviting customers to enjoy an elevated level of service and value while offering yet another reason to make Wayfair their go-to destination for everything home. MyWay members can take advantage of free, one-day delivery upgrades, free shipping, special discounts on Wayfair’s trusted installation and assembly services, and personalized sales and promotions.”

MyWay member benefits include:

  • Free Shipping –free shipping with no order minimums on millions of items.
  • 25% off In-Home Services – MyWay members save on assembly, installation, and upgraded delivery options including “Room of Choice” and “Full Service Delivery.”
  • Exclusive Perks and Promotions – Wayfair will offer access to insider sales and promotions, unique items hand-picked to match members’ individual style, and more.
  • Free One-Day Shipping – MyWay members have access to free, next-day shipping on thousands of items, a savings of $9.99 per order.