Yesway Brings on Convenience Store Veteran as CTO

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Yesway Brings on Convenience Store Veteran as CTO


Convenience store chain Yesway  has named Douglas New as its new chief technology officer as it continues its rapid expansion.

New brings an extensive technical background and years of executive-level experience to the rapidly growing Des Moines, Iowa-based company. He joins a team of convenience store veterans who are poised to create a strong, recognizable brand. He is well-versed in the technical side of the convenience store business, most recently having served as CIO at Tedeschi Food Shops, Inc., a New England-based retail convenience business. While CIO at Tedeschi, New developed technology strategy and oversaw all IT-related activities and support services for 181 stores and 2,300 employees.

New will report directly to Mark Daniels, the retailer's chief strategy officer. He will be responsible for mapping and implementing Yesway's technology strategy, and his duties include defining the execution plan for Yesway's e-commerce platform. His experience in the convenience store industry will serve Yesway well as the company moves toward its goal of acquiring 500 stores in the next several years.

"Douglas brings a wealth of convenience store operations expertise to the Yesway brand, and I look forward to working with him to execute our technical strategies during a time of tremendous growth at Yesway," said Thomas Nicholas Trkla, Yesway's chairman and chief executive officer. "I will count on Douglas to be Yesway's technology voice at the highest levels of business and product planning, and I, along with the rest of our senior management team, will rely on his insights and recommendations on technology feasibility, staffing, processes and other technology-related decisions as we continue our expansion in the coming years."